The services running in Kenya are designed to meet the information needs in Kenya, and they target two consumer groups:              •  Bottom-of-the-Pyramid (BOP) consumers generally defined as the low income segment of the population that lives on less then 2 USD a day;              •  Consumer groups outside the BOP who have greater disposable income and to whom revenue-generating, premium priced services can be provided which                  enables M4G to subsidise the services offered to the BOP. Current Services Jobs              •  Kazi560: Kazi560 is a job information service aimed at blue-collar workers and employers, for which job-seekers pay 10 Kenyan Shilling (Ksh) per SMS                 received. It offers jobs in more than 78 categories from managers to drivres.                 For information on how to subscribe to this service, click here. Mobile Gaming              •  The projects envisages mobile phone games that educate and entertain audiences on topical issues. The games allow the youth to interact with verified HIV                 messaging that they may not be comfortable asking their parents for.                 For information on how to subscribe to this service, click here. Other Services Health              •  Health Tips: The Health Tips service is designed to provide subscribers with useful tips on various pertinent health issues for a nominal fee of 7 Ksh per SMS                 received.              •  MyQuestion: MyQuestion is a service, which has been developed to allow customers to anonymously ask HIV/AIDS and Breast Cancer related questions and                 receive answers for a price of 7 Ksh per question and 7 Ksh per answer. Lifestyle              •  Her560: Her560 is a lifestyle channel aimed at professional women, providing information on health, diet, fitness, fashion, family, finance, events, etiquette,                 motivation, romance and the home. One-off tips and subscriptions are available, all charged at 7 Ksh per SMS. Community              •  Community News: The Community News service is distributed free to subscribers in Kibera, Kangemi, Kawangware, Mathare and Mukuru. It provides a                 channel for sending out information on events in the community. For information on how to subscribe to these services, click here.